Social Clinical Communication
Category: Research Poster
Author(s): Colin Hoffman
Presenter(s): Colin Hoffman
Promoting more prosocial, engaged communication in medical communication is a key component of public health. Identifying key communicating parties as the public, patients, caregivers, and organizations reveals modalities and examples of each of theses communications. Utilizing social sciences as well as STEMM sciences in an interdisciplinary fashion, to be translated to non-professionals is key in patients feeling more secure in engaging with the medical community. I have identified each of these communication modalities with visual examples and a simple matrix illustrating them. I also have sections on effective ways to propagate public awareness of medical relationships. We also have examples of social science practices being put to utility in medical spaces, demonstrating the use of soft sciences. I also identified sources of friction, "bad" patients, science denialism, and ways to overcome conflict into successful communication and cooperation.